Design Brief: Create a must-have jacket for the upcoming Jordan seasonal product release. Illustrate the jacket centered around popular/street culture in basketball utilizing bright colors and bold patterning.
Consumer Focus: 15-30 years old, active, streetwear, basketball culture
Relevant For: Outdoor, lifestyle, everyday wear
Product Inspiration Mood Board
Product Inspiration Color Palette
Product Sketches
Clo3d Construction
Final Product Rendering
Color Variations
Product Marketing Assets